After making Gospel Bird a success, the owner contacted me about completing the branding on a new seafood restaurant he was looking to open.
Growing up on the coast of North Carolina, I am more than familiar with small little dive seafood restaurants and sought to take inspiration from the aesthetic of those places and elevate it slightly to create a fun and inviting brand.
CROSLEY SURVIVAL KIT
Every year Crosley sends out a direct mail piece inviting their best customers to check out new products at CES and every year NEEDS to be more interesting than the last.
In 2015, we chose to make a mock survival kit for how to navigate the 'Vinyl Revival'.
My roles included the art direction and design of every piece within the kit including the labels, survival guide, wrapping paper, and t-shirt, as well as the copywriting.
GOSPEL BIRD BRANDING
CROSLEY NEW PRODUCT CATALOG
For CES 2016, Crosley needed a way to differentiate their new products/prototypes for the year from their already massive product line. A simple 8-panel brochure was created as a way to highlight these items without bogging their customers down with a heavyweight catalog.
Various samples of illustration ranging from vector creations to pen and ink.